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NPP Flagbearer Race: Familiarity and conservatism driving Bawumia’s lead – Mussa Dankwah

Executive Director of Global InfoAnalytics, Mussa Dankwah, has attributed former Vice President Dr. Mahamudu Bawumia’s dominance in the New Patriotic Party’s (NPP) flagbearer race to his long-standing visibility within the party and the conservative leanings of its delegates.

Speaking on Citi FM’s The Big Issue on Saturday, October 4, Dankwah explained that Bawumia’s consistent presence on the NPP’s presidential ticket since 2008 has cemented him as the most recognisable face within the party.

“Bawumia has been the face of NPP since 2008. He’s been on every election ticket since then. So he is the familiar face, and that makes it easier for delegates to rally behind him,” he said.

The latest Global InfoAnalytics poll places Bawumia ahead with 57% support among general voters, compared to 29% for his closest challenger, former Assin Central MP Kennedy Agyapong. Education Minister Dr. Yaw Osei Adutwum polled 6%, Food and Agriculture Minister Dr. Bryan Acheampong 5%, and Kwabena Agyapong 3%.

Among party delegates, Bawumia leads with 47%, while Kennedy Agyapong trails at 17%. However, 27% of delegates remain undecided, representing a possible opening for Agyapong’s campaign.

Dankwah stressed that age and tradition are influencing factors: “NPP delegates are conservatives. They are much older, and the older you are, the less likely you are to embrace change. These are the people dominating the NPP.”

He noted that for Agyapong to make inroads, he would need to challenge this status quo and convince undecided delegates to shift their mindset.

The poll further shows Bawumia ahead in key battleground regions — Greater Accra, Central, and Western — where he commands 57% compared to Agyapong’s 32%. In a head-to-head runoff, Bawumia’s lead would widen to 62% against Agyapong’s 38%.

As the NPP’s internal race intensifies, Dankwah’s analysis suggests that Bawumia’s familiarity and the party’s conservative base remain central to his current advantage.

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